A website that looks like you spent ten times what you did.
The DIY site that looks... fine, or the $30K agency build that took four months. There's a wide-open middle ground — that's where we work.
Every site we build starts with strategy and ends with something that works.
Custom design, not templates
Your site reflects your business — not whatever Squarespace theme was trending last month.
Fast by default
Under two seconds, every time. No bloated page builders, no seventeen JavaScript plugins.
Built to edit
Update your hours, add a team member, change a service description — without calling us.
SEO that actually works
Proper page titles, structured data, fast load times, mobile-first design — the foundation that helps people find you.
We understand your business first. The site reflects that.
Most web designers start with a wireframe. We start with a conversation about your clients and your services. The website is the last thing we build — because by then, we know exactly what it needs to say.
Three tiers. All custom.
Every tier gets real design, real strategy, and a site that works on every device. The difference is scope and features.
A clean, professional site that establishes credibility — strategically designed around your business, not a template.
- Up to 5 pages
- Custom design from our system
- Mobile-responsive, fast-loading
- Contact form
- Basic SEO setup
- Google Business Profile link
- Content management — update text and images yourself
Your site becomes a working part of the business — taking bookings, capturing leads, and keeping clients engaged.
- Everything in Foundation, plus:
- 5-10 pages
- Booking or scheduling integration
- Blog or content section
- Email marketing integration
- CRM integration
- Advanced SEO
- Full CMS — edit pages and posts without a developer
Payments, product pages, and custom design for businesses where the website is the storefront.
- Everything in Growth, plus:
- 10+ pages
- Stripe payment and checkout
- Product pages (under 20 products)
- Custom animations and scroll effects
- Advanced CMS — manage products, content, and pages independently
- Priority support
What you're actually choosing between.
The competition changes at every price point. Here's what you'd get from each — and what you'd give up.
Squarespace / Wix
- $16-40/month forever — you're renting
- Your site looks like 10,000 other sites
- Limited to their layout engine and widgets
W&W Foundation
- One-time fee — you own the code forever
- Custom design built around your business
- Loads 3-4x faster than any Squarespace site
Freelancer / WordPress developer
- $3K-$8K — wide range of quality
- Often a WordPress theme with plugins stacked on top
- Freelancer disappears after launch? It happens.
W&W Growth
- Booking, CRM, and email marketing — integrated properly
- Built on modern tech — no plugin bloat or security patches
- 30-day post-launch support, and we're not going anywhere
Shopify / small agency
- Shopify: $39-399/month + transaction fees + app fees
- Agency: $15K-$50K and 3-6 months of your life
- You're paying for overhead, not design quality
W&W Commerce
- One-time fee — fraction of the agency price
- Stripe payments without Shopify's monthly toll
- Agency-quality output, delivered in weeks not months
If Squarespace or Shopify is genuinely the right answer for your business, we'll tell you during the discovery call — not every firm needs a custom build.